The Worst Redesign

Is when the client takes something and makes it way less interesting and way more common and everything just looks heartless. Happens so often.

Content Overload

In the age of information overload, maybe it’s not such a good idea to also have content overload. Like, it should be your job to help get what’s important to your audience, not bombard them with everything.

How much fun is it?

Direct correlation between how long a designer works with you and how fun the work is. How engaging, exciting, challenging, invigorating, fun.

Worry

Knowing how to utilize your Worry is key. To hell with all these self-help, motivational types who say you shouldn’t. Straight optimism is reckless in our world. Worry can be a weapon, use it.

Pro Abortion

A battle line has been drawn for everything, including this. Pick a fucking side.